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Scaling Issues: OGAAN faced challenges in handling increased website traffic, particularly during sales periods.
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Backend System Upgrade: The existing backend system needed a comprehensive upgrade to enhance efficiency and support the evolving needs of the fashion retailer.
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Website Revamp: A complete overhaul of the website was required to align with contemporary design standards and provide a seamless shopping experience.
- Enhance website scalability to handle increased traffic during peak periods.
- Upgrade backend system for improved efficiency and performance.
- Redesign website to align with contemporary design trends and improve user experience.
- Implement separate buyer catalogues (Ogaan and Kaari Market) for easier navigation.
- Provide ongoing website support and maintenance.
- Traffic Scaling Solutions: :
-Fermion conducted a thorough analysis of OGAAN’s website traffic patterns during peak sales periods.
-Implemented scalable solutions to optimize website performance and handle increased user activity without compromising on speed and responsiveness
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Backend System Upgrade:
-Collaborated with OGAAN to understand specific backend system requirements and pain points.
-Developed and implemented a new version of the backend system, incorporating the latest technologies to improve efficiency, reliability, and scalability..
- Website Revamp:
-Engaged in a comprehensive redesign of the website to align with contemporary design trends and enhance user experience.
-Introduced new features and functionalities to provide customers with an intuitive and visually appealing platform for exploring and purchasing fashion and jewelry collections.
- Continuous Support and Maintenance:
-Fermion has been a dedicated technology partner for OGAAN since 2018, providing ongoing support, maintenance, and updates to ensure the website remains at the forefront of digital retail innovation.
- Improved Scalability: Fermion’s solutions successfully addressed OGAAN’s scaling issues, allowing the website to handle increased traffic during sales periods without performance degradation.
- Efficient Backend System: The upgraded backend system improved efficiency, reliability, and overall performance, supporting OGAAN’s operations seamlessly..
- Modernized Website: OGAAN’s revamped website now boasts contemporary design elements, enhancing the overall user experience and aligning with the brand’s commitment to showcasing fashion excellence.
- Accuracy Improvement: The sales showed an impressive result which increased by 5 times post our optimization.
